Christine Porath is Associate Professor of Management at the McDonough School of Business at Georgetown University. Porath travels the world working with leading organizations such as Google and the International Monetary Fund to help them solve the vexing problem of incivility.
Christine Porath needed a web design and development agency that breathe new digital life into her personal brand and provide her own powerful marketing platform. She needed an online platform that matched her enthusiasm and passion to help leading organizations create a thriving workplace.
SMDesign created a custom, responsive, WordPress website, with a hero image on home page, featuring her most renowned book. Working with Christine, we have also incorporated an interactive quiz to asses one’s behavior at the workplace, as a tool to engage audience and generate leads.
SMDesign delivered a modern, mobile-responsive design with typography, colors, and graphics that communicate author’s unique brand and her expertise in in the field of civility. This would be a valuable online platform for Christine to communicate with her readers and potential readers.